Teijin Aramid - Sustainable Mobility

Introduction:

Client: Teijin Aramid, The Netherlands, Arnhem

Objective: A bespoke wordpress theme with enhanced website features and functionality.

Client Background:

Teijin’s aramid products are empowering excellence in diverse markets and applications around the globe from automotive and oil and gas, to civil engineering, ballistic protection and beyond.

Challenges:

Product Focused

UX/UI & Mobile First

Dynamic content across devices

Multilingual

Design Phase:

Wireframing: Developed wireframes on Adobe XD for desktop and mobile interfaces to establish layout and functionality.

Visual Design: Introduced a clean, modern, and visually appealing design language while maintaining brand identity.

Prototyping: Created interactive prototypes for user testing and feedback.

Development Phase:

Technology Stack: WordPress PHP, Jquery & CSS

Responsive Design: Ensured cross-device compatibility and optimized for mobile platforms.

Integration of Features: Implemented product videos and social feed.

Debug & Deployment:

Staging Environment: Subdomain for development

Deployment: Soft launch a few weeks before marketing campaigns start

User Acceptance Testing (UAT): Conducted rigorous testing with real users to validate functionality, identify bugs, and gather feedback.

Cross-Browser Testing: Ensured consistent performance across major browsers (Chrome, Firefox, Safari, Edge).